This social media training course will teach participants how to develop a strategic approach to using the organization’s social media platforms. They will discover ways to align the strategy with overall business goals as well as learn how to use social media to influence key stakeholders, both internally and externally.
The training will also identify which social channels are appropriate for specific events and/or information, and participants will acquire the confidence to act as brand ambassadors for the company using social media.
Details & Benefits of Social Media Training
What will participants learn from this training?
- Drafting a social media policy (if one is not in place)
- Identifying objectives and tactics for a social media strategy
- Using social media to make employees brand ambassadors
- How to deploy a social strategy
- Key metrics and reporting
- Crisis management and social media: mitigate negativity
What are the options for delivering this training?
ERC can deliver Social Media training in webinar format and at your organization for large groups of employees in classroom style, led by an ERC training instructor.
Choose a delivery method that best fits the need for Behavioral Interview training for your organization.
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In Webinar Format
ERC Training delivers this Social Media training in a live, interactive webinar format for organizations who need remote access.
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At Your Organization
ERC Training’s instructor-led Social Media training can be customized for your organization for large groups of employees.
What participants can expect from ERC Training:
All Experience Levels
We deliver training for employees, leaders, and managers of all levels of experience.
Interactive Group Activities
Our courses are dynamic and incorporate group discussions and exercises.
Apply Skills on the Job
Participants return to work with the skills necessary to succeed in their roles.
