Survey Reports National & Local Compensation for Sales Representatives

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The recently published 2012 EAA National Sales Compensation & Practices Survey, which surveyed nearly 800 organizations throughout the United States, reports national and local total compensation for sales jobs.

In general, the national median total compensation for outside sales representatives in the survey showed significant increases from 2011 - of at least 7% or more. Junior Sales Representatives showed the highest percentage increase from 2011 of all outside sales representatives. The table below shows the national median total compensation reported in 2011 and 2012 as well as the median reported by Northeast Ohio employers in 2012.

Median Total Compensation for Outside Sales Representatives


2011 National Median

2012 National Median

2012 NEO Median

Sales Representative/Account Executive - Senior




Sales Representative/Account Executive




Sales Representative - Junior




"It's not surprising that pay for outside sales representatives continues to rise significantly. Employers tell us that sales continues to be an area in which they struggle to attract and retain key talent and our studies show that compensation ranks most important for local top talent in sales roles," says the Director of Research & Membership at ERC.

For more information about the EAA National Sales Compensation & Practices Surveys or to purchase them, please click here.